A few frequently asked questions. All about order, payment and such will be found right be here at the same time as launch.


Where is the sand from?

Every piece in the SAND collection contains grains of sand collected from each and every of the 193 UN nations plus one extra, the secret ingredient. To see exact locations for any or all see the OUAW collection site map.

Why is the sand collected from the UN-Nations?

How many nations there are in the world depends on who is doing the counting. Some say 193, many 196, other 201, 204 or even 249. The number of independent states with full membership in the UN is 193. To stay out of political discussions OUAW have sand from these as our base.

Additional states by many recognized as independent ones are Taiwan, the Vatican state, Palestine, West Sahara and Kosovo. Then there are many independent territories and areas that often are considered as countries.

At OUAW we are inclusive and want to celebrate people and places regardless of political borders. Many of the “might be nations” are still included in your jewelry as a part of the “secret ingredient”.

How do you make sure that there is sand from every nation in each piece?

One or a few grains of sand is hand-picked from 194 different jars of sand. This way we know for sure that every piece in the sand collection holds sand from all 193 appointed nations as well as the secret ingredient.

Mixing all the different sand together and taking a spoonful of sand from this would be way easier but mixing sand of different size results in larger particles at the top and no possibility to know for sure which sand would end in a certain piece. By taking a few grains from each sand we can guarantee that every piece actually holds grains from all over the world.

What is the secret ingredient?

The secret ingredient is sand nr 194. t would not be a secret if we were to say all. Sand nr 194 is a mix of sands that we think add in something extra be it geographical locations, extreme points, places of special meaning, or just any places or phenomena that struck by awe. Some included sands will be mentioned and described in our blog, others not.  The first 193 represent sand from every full member nation in the UN.

Sand from most non-UN-member territories often seen as countries are of course here. Some not just yet.

The mix is not static. Your help in adding on to it is highly wanted. Sand from the Mariana trench, for example, is still on the wanted list. Contact us here with your extraordinary thoughts suggestions, contacts or sands. Please note that collecting sand from certain places can require the need for a special permit.

Terms & Conditions


Kväsig AB’s Privacy Policy

Data privacy is of high importance for OUAW and Kväsig AB.We are committed for you to feel secure and inspired when shopping, exploring or browsing our website. We want to be open and transparent with our processing of your personal information. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase fromwww.ouaw.se
By using the website generally you agree to this privacy policy.

When shopping at www.ouaw.se we may collect the personal information you provide us with when making a purchase as well as data collected by cookies.

When you visit ouaw.se, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse ouaw.se, we collect information about the individual web pages or products that you view, what websites or search terms referred you to ouaw.se, and information about how you interact with ouaw.se. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • “Cookies” –  data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • “Log files” – track actions occurring on ouaw.se, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse ouaw.se.

When you register or sign up for our newsletters, you will be asked to provide certain information such as your contact details. We will store and use this data to fulfill our agreement with you.

Additionally, when you make a purchase or attempt to make a purchase through ouaw.se, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number.  We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

We use the Order Information that we collect generally to fulfill any orders placed through ouaw.se Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the device information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with ouaw.se, and to assess the success of marketing and advertising campaigns).

The information we collect may be shared with our close partners. No personal information will be passed forward, traded or published beyond our organization and our trusted partners.

For example, we use Google Analytics to help us understand how our customers use our site. You can read more about how Google uses your personal information here:  https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

To process and deliver your order part of your information is shared to our trusted transport partners.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising in search engines and social networks on their specific pages for example:
FACEBOOK – https://www.facebook.com/settings/?tab=ads
GOOGLE – https://www.google.com/settings/ads/anonymous

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

If you are a European resident, you have the right to access the personal information we hold about you and to ask that your personal information is corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through ouaw.se), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

When you place an order through ouaw.se, we will maintain your Order Information for our records unless and until you ask us to delete this information.

You have the right to erase the personal information ouaw.se has collected about you at any time except when:

  • you have made a purchase, and we for book-keeping regulation and purposes must keep the personal information connected to a business transaction
  • you have an open order
  • you have an unsettled debt with ouaw.se
  • you have an open customer service case*if you are suspected or have misused our services within the last four years
  • your debt has been sold to a third party within the last three years or one year for deceased customers
  • your credit application has been rejected within the last six months

ouaw.se is not intended for individuals under the age of 18.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

The Swedish company, Kväsig AB , is the controller of the personal data you submit to us and responsible for your personal data under applicable data protection law. OUAW is a trademark registered by Kväsig ab registered in Sweden. For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@ouaw.se or by using the details provided below:

Gamla Berget 60,
791 61 Falun

Companies register: Bolagsverket/Swedish Companies Registration Office
Company registration number: 556918-4848
VAT registration number: VAT NO. SE556918484801